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Proud to celebrate Pride

Proud to celebrate Pride

Posted on: August 25, 2014
Author: Jennifer Kohle

If you’re in Calgary this week, check out the ‘rainbow brick road’ on the sidewalk (or "pridewalk") along the side of the ATB Financial building on Stephen Avenue. The nearly four foot wide sidewalk decal is a pathway in pride colours leading to the front door of the branch.

Decking out the branch along the Calgary Pride Parade route is one way we are showing our ATB Pride during Calgary Pride Week, August 22-31. Pride Week celebrations present a terrific opportunity to show our support for pride and diversity in Alberta, and reaffirm our commitment to Camp fYrefly and fYrefly in Schools.

Camp fYrefly and fYrefly in Schools support sexual and gender minority youth in Alberta. ATB has supported the initiatives since 2008 and last year, we helped bring Camp fYrefly to Calgary.

We also celebrated Pride Week in Edmonton this June by lighting up our corporate headquarters in pride colours.

Watch for us at the Calgary Pride Parade and Festival on August 31.

 
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