W by ATB Client Stories
Find out how W by ATB’s industry expertise and tailored gender-intelligent advice is helping women ATB Business clients become understood, empowered and connected.
The power of a Yes: Leader Productions' journey with ATB
Learn how Michelle Gayse Leader's company, Leader Productions, grew with the support of ATB and the W by ATB initiative.
Shining a light on gender intelligence
Gina Thornton, Falkbuilt CFO, values W by ATB’s gender-intelligent approach to banking plus a lot more.
Understood and empowered since day one.
See what Lindsay Anderson, Owner of Twig Boutique in Camrose, Alberta values about being a W by ATB client.
Overcoming both age and gender bias in farming.
Find out how W by ATB is supporting Alison Davie, owner of North Paddock Farms in Taber Alberta.
W by ATB
W by ATB offers inclusive business banking services and advice to power possibility for women-led businesses looking to grow.
Advice for female business leaders scaling their established business
Leading in the AI era: how women are redefining efficiency and impact
Tanuvi Bali, Senior Manager of Data & AI at PwC shares tips to help women business leaders make the most of AI in their personal lives and in their businesses.
Advice for Personal & Business Financial Planning
W by ATB consulted Tiffany Daw, Senior Financial Advisor with ATB Wealth® to gain insight into the optimal time for personal and business investments.
Building a financial world that works for you. No exceptions. No biases.
Research shows that gender bias still impacts women's finances. Our approach to financial services, designed specifically for women, is changing that.
Coming to an agreement: negotiation tips for women in business
Expert negotiator Joanna Shea explores the steps women can take to level the playing field in a negotiation — and get what they want.
Improving access to capital for women with W by ATB
Learn how W by ATB creates transparency in capital funding, specifically for clients who are established women business owners and leaders.
Powering Women, W by ATB's gender intelligent banking
Gender intelligent banking equips women business owners & leaders to overcome barriers, access the capital & make the connections they need to thrive—their way.
W by ATB: powering an equitable future for women in business
Discover the impact of gender intelligent banking through stories from women business owners and leaders, and the women behind W by ATB.
Poppy Barley: Sewing the Future of Fashion
“We exist to re-think every step of the fashion industry to make it better — for our planet, for our people and for our future."
Transitioning into business: Lessons from BRITT Land & Engagement
Learn from one of Alberta’s leading land and engagement consulting firms through an in-depth conversation around achieving financial clarity.
ATB x DirectHer on the power of gender diverse boards
Learn about the power of board gender diversity, the basics of board structure, how to secure a place on a board of directors and make an impact once you’re there.
Advice from the women behind BRITT Land & Engagement
Women leaders in business share advice after taking on the challenge of running a big land brokerage in a predominantly male-dominated industry.
Advice for women entrepreneurs starting and growing their business
Funding challenges and opportunities for women business owners
Discover resources and overcome systemic obstacles to secure the funding needed to launch and grow your women-owned business.
Resilience: the key to success for female fitness entrepreneur
From ‘underdog’ to thriving business owner, a female fitness entrepreneur shares how she’s built a strong and healthy business.
What Manjit Minhas wants entrepreneurs to know
Ever wanted entrepreneurial advice from a Dragon’s Den Dragon? Manjit Minhas offers 6 keys to entrepreneurial success.
Buttercream clothing shares advice for aspiring entrepreneurs
Candice from Buttercream Clothing shares her advice on going above and beyond to meet her customers needs and how she has developed her business into a cult fashion brand.
How to support the women entrepreneurs of Alberta’s economy
When it comes to growing a small business, women face specific challenges that can have a negative impact on how fast they scale up. How can women overcome the barriers to growth?
Six ways to support and empower Alberta’s women entrepreneurs
How to support Alberta's women-owned businesses and where to find them.